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Area Manager - Focus Products A leading MNC

1.00 to 6.00 Years   Bangalore   01 Dec, 2020
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryCement / Building Material
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

The position is that of Sales Manager who would primarily be responsible for establishing and driving sales for focused products in the defined geography through nurturing and expansion of network as well as integration with various verticals thereby, achieving overall business objectives.Business objectives Plan and drive initiatives to establish focused products in market and maintain sustainable sale potential for focused products Study the market for new products and analyze the potential opportunities and come up with ways and initiatives to drive sale of new products Explore business opportunities with different stakeholders for focused products and design strategies and initiatives to generate demand Design and execute field marketing activities around the focused products with a view to increase adoption and depth IntegrationIntegrate with other verticals and extend support in driving initiatives for launching and establishing of focused products in the market Management and effective utilization of resources made available for driving the required sales for focus products Collaborate with Supply Chain, Brand and Retail team to ensure availability of material stock of focused products in line with demand Contractors EngagementDesign schemes related to loyalty programs in coordination with internal stakeholders to encourage participation and upgrade contractorsDesign programs for contractors to create product awareness and communicate product strength vis--vis products in the marketMarket Intelligence Conduct consumer research and keep track of key parameters to enhance the product as well as its servicing as per the consumer requirement Devise ways in which the product strengths can be communicated to the consumers and influencers Team Management Work on growth and development of the reporting team by providing them with required inputs, direction and opportunities. Productive utilization of manpower resources to drive business growthsKey Performance IndicatorsValue and Volume target for focused products Product level value and volume targets Network expansion as per target set Growth and Retention of targeted set of ContractorsRequired Candidate profileMBA / PGDM in Sales and Marketing from Tier I B-School Minimum of 50% marks throughout the education Graduation and Post-Graduation must be through a full time courseExperience: MT Campus 1 3 years ET Campus 3 6 years Ranker 10 + years FMCG companies from health and hygiene vertical only.Candidates handling Skincare / Personal care, Health and hygiene products that reach the Kirana store ,

Keyskills :
reachdesigntargetconsumer researchteam managementfield marketingproduct awarenesssetloyalty programscaresupply chainsupplyretailsalesbusiness developmentmarketingbranddemandpersonal carecampus

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