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| Job Location | Bangalore |
| Education | Not Mentioned |
| Salary | Rs 14 - 20 Lakh/Yr |
| Industry | Recruitment Services |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Brand LeaderParent Job FamilyMarketing Job FamilyMarketing Short TitleBrand Leader Career LevelEJob Description / CapsuleThe incumbent will be responsible for managing a portfolio of products to strategically optimize product life cycle, build & maintain key customer relationships. The position holder is also responsible for providing support to the brand with specific focus on Strategic Marketing, communications, content development, planning and executing promotional events, market information system/ Market Intelligence, and developing and managing key customer relationships with the objective of demand generation. The above should be sustainable, process driven and aligned to the regional/ global strategies. At the same time, ensuring that the business has a highly differentiated image amongst practice leaders in different segments of the category /related market. The position of Brand Leader is responsible for building close working relationship with SLSMs, FLSMs and Sales Representative and SFE team, along with the internal teams. Defining priorities and providing direction to achieve ambition and targets become one of the key areas for the incumbent to focus on.Objective Critical actions Measures (QQA)Building Brands / TherapyAchieve Market Share objective, bottom-line targets, top line & profitabilityAnalyse market conditions and forecast sales and market share.Continually provide customer feedback and macro view of the market through designated meets to achieve company s Long, Medium and Short term marketing plansPercentage increase in market share for portfolioAchievement of sales targetsReview of strategies with functional headCost vs budget analysisCompletion of product strategic and tactical Plans, and Monitors the implementationReviews market assumptions and plans.Ensures market model are in line with global templates / standard Brand Plan templateValidates sales and market share developments foSalary15 Lac To 20 Lac P.A.IndustryMarketing / Advertising / PR / Media PlanningWork Experience3 - 7 YearsQualificationProfessional Degree,
Keyskills :
product life cyclelife cyclemarket sharemedia planningtactical planspromotional eventscontent developmentmarket intelligencestrategic marketingintelligent networkssfesalesbrandmacrosalarydemand