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| Job Location | Bangalore |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Recruitment Services |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Position Overview
The Brand Marketing Manager is responsible to uphold & represent the ZAPCOM brand into a valuable business associate & partner to International clients.
This person sets the brand marketing strategy, with a focus on driving awareness, affinity, and preference for the Zapcom brand. She/he shall strive to take a creative, savvy, and modern approach to articulating Zapcom s brand story, purpose, and vision of supporting clients unleash their true business potential.
By applying her/his deep knowledge of brand marketing, client needs, and cultural nuances, the Brand Marketing Manager creates, coordinates, and executes experiences that elevate the Zapcom brand in a locally relevant and resonant way You will be responsible for creating brand awareness among existing clients, prospective customers and engage with different prospects in support of local market needs, working closely with the management team for demand generation to reach and engage new audiences through earned/owned media, social media and experiential events.
In return, you ll get to work with an incredible team that consistently raises the Company when it comes to brand marketing. So, if you have a passion for design and understand the art of telling a brand story, then we want to hear from you.
Embodying a Zapcom Team mindset, s/he guides, coordinates, and/or executes brand marketing activities according to company priorities, working closely with business partners in Communications, Content & Social Media, Activations.
S/he is a strategic business partner to our client acquisition, sales, and demand generation teams, defining brand marketing strategies that support local unique needs and contribute to our growth, from Awareness to Consideration to Lead generation and Conversion/Onboarding Responsibilities. Supporting Brand engagement events (both local and global events)
S/he shall serve as an advocate, advisor, resource, and bar raiser for the Zapcom brand, Ensure that the Zapcom brand is represented consistently and cohesively in all platforms
S/he uses data to track, report, and improve results. S/he is accountable for demonstrating how brand marketing contributes to country business results and is driving awareness, affinity, and preference
Minimum Qualification
Keyskills :
marketingadvertisingbrand managementdigital marketingbrandingsocial media marketingintegrated brand marketingsocial mediabrand strategylead generationbrand marketingmedia marketingbrand awarenessbrand activationenglish languagecontent marke