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HCL Unica Application Lead

6.00 to 8.00 Years   Bangalore   08 Mar, 2021
Accenture
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

  • Project Role :Application Lead
  • Project Role Description :Lead the effort to design, build and configure applications, acting as the primary point of contact.
  • Management Level :9
  • Work Experience :6-8 years
  • Must Have Skills :HCL Unica
  • Good To Have Skills :No Industry Specialization
      • Key Responsibilities : Deliver end to end effective error free campaign management by selecting segmentation approaches to the database Ensure a best practice and quality control culture is deployed on all deliverables throughout the campaign process Understand analysis framework, data requirements, runcode analysis Perform data mining and analysis to detect consumer behavioral patterns in addition to optimizing existing solutions Identify and institute quality control checks on data from initial delivery
      • Technical Experience : Understanding of loyalty programs and industry Knowledge of the principles of direct and email marketingExcellent knowledge of campaign management methodology and technologies Thorough understanding of data segmentation and database marketing processesStrong knowledge of querying language SQL to analyze and manipulate data using all type of joins, sub-query, SQL functions, DML and DDL concepts Experience handling diverse datasets structured and/or unstructured is necessary
      • Professional Attributes : Good Communication Skill
      • Educational Qualification : Graduate
    • Additional Information : programming for data and analytics usingRorPythonor statistical packages like SAS would begoodtohave
,

Keyskills :
change managementcleaningjavasqlaccountsdata miningquality controlloyalty programsdata segmentationdatabase marketingstatements of work sow

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