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Senior Manager

6.00 to 0.00 Years   Bangalore   03 May, 2021
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryEducation / Training
Functional AreaFinance / Accounts / Tax
EmploymentTypeFull-time

Job Description

The primary focus of the role is to deliver predictive models for analytics projects within the Group Retail Clients Analytics. The individual will be responsible for end to end model development, deployment, periodic model performance assessment, recalibration and redevelopment.More specifically:

  • Analyse and agree on the Model Design for Analytics projects
  • On the agreed methodology develop and deliver the models
  • Partner creating implementation plan with Project owner including models benefit
  • Support on the deployment of the initiatives including manual scoring or implementation though any system
  • Consolidate or Track Model performance for periodic model performance assessment
  • Create the technical and review documents for approval
  • Act on behalf and/or represent the Team Leader as and when required
KEY RESPONSIBILITIES:Be an active member of the Business Analytics CoEProvide expertise and support in developing and deploying predictive models for Retail Clients Analytics. Embed models in the business strategy so that campaigns drive income as per Retail Clients Strategy and P&L targets, specifically Drive Client-centric analytics with in depth engagement:
  • Client Lifecycle Management ( Acquire, Activation, Cross Sell/Up Sell, Retention & Win-back)
  • Enable scientific test and learn for direct to client campaigns
  • Leads and trigger development from both segmentation and propensity models
  • Pricing analytics and optimization
  • Digital analytics including social media data analytics for any new methodologies
  • Channel optimization
  • Client wallet utilization prediction both off-us and on-us
  • Client and product profitability prediction
Compliance and Control:
  • Ensure appropriate operational procedures are in place in compliance with the Bank s strategy, branding policies and standards
  • Ensure adherence of Group Retail Client Analytics Governance
KNOWLEDGE, SKILLS & EXPERIENCEA) Functional:
  • Tertiary qualifications (Statistics, Mathematics, Econometrics or Economics)
  • Retail Analytics Domain Experience (Retail Banking Business, Channel or Product Knowledge)- 6 years+
  • Good Business Knowledge
  • Mandatory Hands on modelling Experience
  • Excellent Communication skills Seamlessly translate analytics outcome into business strategy and vice versa
  • Mandatory Analytics application usage experience - SAS
  • Good Excel Knowledge
  • Understanding of CRM principles, analytics automation, P&L forecasting and understanding of data structure (large data handling capability)are mandatory
  • Excellent PPT & Documentation Skills
  • People Management Skills
B) Personal:
  • Business acumen understand what drives business profitability
  • Ownership & Accountability Own, execute and deliver results
  • Client centricity understanding on solution, service and relationship
  • Strong oral and written communication
  • Motivated by performance linked rewards
KEY RELATIONSHIPS:Strong partnership with multiple internal stakeholders for end to end model development, deployment, periodic model performance assessment, recalibration and redevelopment for their key initiatives.Group/Country/Regional level:
  • Country Lead Management Team
  • Group Analytics Teams
  • Group Segment Teams
  • Group Product Teams
  • Group Distribution Teams
  • Group Risk Analytics Teams
  • Support functions including: Group Finance, GTO, Group SBA
,

Keyskills :
financesalesltdmisaccountancysocial mediamodel designdata analyticsrisk analyticslead managementbrandingidentity marketing

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