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Senior Manager - Digital Analyst Require

2.00 to 10.00 Years   Bangalore   06 Apr, 2023
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaFinance / Accounts / TaxGeneral / Other Software
EmploymentTypeFull-time

Job Description

    *With a startup spirit and 90,000+ curious and courageous minds, we have the expertise to go deep with the world s biggest brands and we have fun doing it. We dream in digital, dare in reality, and reinvent the ways companies work to make an impact far bigger than just our bottom line. We re harnessing the power of technology and humanity to create meaningful transformation that moves us forward in our pursuit of a world that works better for people. Now, we re calling upon the thinkers and doers, those with a natural curiosity and a hunger to keep learning, keep growing., People who thrive on fearlessly experimenting, seizing opportunities, and pushing boundaries to turn our vision into reality. And as you help us create a better world, we will help you build your own intellectual firepower. Welcome to the relentless pursuit of better. We are inviting applications for the role of SM, Digital Analyst Responsibilities
    • Analytical interpretation using the data provided.
    • Develop quantitative analyses and ad-hoc reports to monitor performance and trends.
    • Convert business requirements into detailed analytics requirements that follow the defined tracking guidelines laid out by the analytics team.
    • Implement tracking using Adobe s Dynamic Tag Management (DTM) product.
    • Work with developers to implement tracking code directly into the page.
    • Aid in the implementation of DTM and convert existing code tracking to DTM rules.
    • Engage in acceptance testing and troubleshooting of tracking issues
    • Assist in defining strategy for the tracking of digital data
    • Reporting/charting using Adobe Analytics.
    • Statistical interpretation to solve the business problem statements
    • Proactively identify gaps and opportunities in guest experience
    • Good communication with excellent analytical though process
    • To have an advanced understanding of Analytics and digital analysis tools, and the ability to explain technical complexities to non-technical colleagues.
    • Be the primary point of contact for business partners
    • create, analyze and publish weekly/monthly performance reports.
    • Use data-based insights to storyboard on the website/page/offer performance
    • Stay current on digital marketing and ecommerce trends, research and evaluate market opportunities and guest behavior to increase revenue and guest satisfaction.
    Qualifications we seek in you Minimum qualifications
    • Any Graduate
    • Good communication with excellent analytical though process
    • Strong Analytical, Problem solving & critical thinking skills
    • Hands-on coding experience, visualization and statistical tools
    Preferred qualifications
    • Knowledge of Pyspark would be added advantage
    Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.,

Keyskills :
google analyticsmarketingsocial mediaadvanced exceladvertisingcustomer focusproblem solvingdigital marketingcritical thinkingcoding experiencestatistical toolsacceptance testing

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