Content Data and Research Specialist

Job Description

At A.P. Moller Maersk, we work with a single-minded objective to connect and simplify global supply chain. We are a $40 billion global shipping & logistics leader with over 80,000 employees, operating in 130 countries and we take the lead in a world of change through global reach, financial flexibility, our value system but most of all, our talented employees.We are embarking on an industry-defining transformation to become a global integrator of logistics. This journey is an attempt to deliver on a promise made over a century ago to make the world more accessible and to make world trade more reliable for our customers. Maersk plays its part by being facilitators of 1/5th of world trade. By connecting customers and communities with a world of opportunities, be it through air, road or sea or via data, blockchain or coding.We believe borders and oceans dont divide us, but connect us to each other s livelihoods, dreams, and ambitions. We are looking for bright young minds for the IMS (Integrated Marketing Solutions) division, which is a 4-year old team in a 117-year old organisation. Through our work, we ensure that customers see the change we bring to the world. We strive to take out the complexities in our customers life and effectively communicate the Maersk solution.We are proud and excited to be a part of this journey with Maersk because it s not often that you get to redefine the way the world sees a 100+ year old giant!So, are you someone who is excited to work in an industry that literally moves the world !Show More We offerMaersk is achieving an unprecedented transformation in the growth of our businesses, rethinking the way we engage with customers and partners, and how the world s trade flows across our global network. Our marketing team is at the centre stage in communicating the value for our business and our customers.Are you ready to be part of an industry-defining marketing role that will revolutionise trade Integrated Marketing Services (IMS) supports Maersk s Global and Regional communication requirements by developing strategy, global & regional campaigns, tactical assets and regional adapts. We are spearheading digital changes and going the extra mile to service our customers in the best possible way.As an evolving team, our vision is to provide marketing expertise while pushing beyond standard performance norms and delivering excellence. We break down silos and deliver smooth integration between all our specialist sub-groups. We are looking for dynamic individuals with strong communication skills, a strategic approach and a team building mindset, striving to reach a common goal.Show More Key responsibilitiesLooking for an experienced professional with solid understanding and proof record in content creation and online copy writing following SEO best practices across channels. The individual will bring in solid experience in analyzing and coming up with the right keywords needed for the web pages and ensure to implement the right meta keywords, titles , descriptions that can help rank up twill.net pages and draw organic traffic. Usage of SEO tools (such as SEMRush or Ahref, and Search Console, Google Trends, etc.) will be required. The candidate needs to have excellent skills not only in implementing the on -page and off-page SEO best practises for the web pages but also analyse the SEO performance of the page post implementation by working with the web analytical team and tweak the content on pages to improve the rankings accordingly. Experience in using Adobe Photoshop and Illustrator is preferable to help the team in creating and editing the right images /pictograms/illustrations /videos as per the Maersk web standards for all the web pages - product pages , campaign pages etc developed on twill.net The role will require working closely with the entire Marketing Team, UX/UI, Designers and Project Owners to build state-of-the-art Web pages which are SEO compliant for campaigns and Twill websites using Contentful CMS platform. Track tasks and projects through a ticketing system Jira while sharing progress updates with cross-functional team members and manage workload and project timelines of assigned projects and regularly provide progress reports. Possess excellent communication skills in collaborating with key stakeholders to create must-read, snackable website content based on news, data and audience interest. Scour internet on an ongoing basis, watching and predicting trending conversations and devising ways to create engaging content to add to the conversation productivelyShow More We are looking forAny Graduate/ BE / B.Tech/ BCA/ MCA5-6 years of experience SEOShow More, At A.P. Moller Maersk, we work with a single-minded objective to connect and simplify global supply chain. We are a $40 billion global shipping & logistics leader with over 80,000 employees, operating in 130 countries and we take the lead in a world of change through global reach, financial flexibility, our value system but most of all, our talented employees.We are embarking on an industry-defining transformation to become a global integrator of logistics. This journey is an attempt to deliver on a promise made over a century ago to make the world more accessible and to make world trade more reliable for our customers. Maersk plays its part by being facilitators of 1/5th of world trade. By connecting customers and communities with a world of opportunities, be it through air, road or sea or via data, blockchain or coding.We believe borders and oceans dont divide us, but connect us to each other s livelihoods, dreams, and ambitions. We are looking for bright young minds for the IMS (Integrated Marketing Solutions) division, which is a 4-year old team in a 117-year old organisation. Through our work, we ensure that customers see the change we bring to the world. We strive to take out the complexities in our customers life and effectively communicate the Maersk solution.We are proud and excited to be a part of this journey with Maersk because it s not often that you get to redefine the way the world sees a 100+ year old giant!So, are you someone who is excited to work in an industry that literally moves the world !Show More We offerMaersk is achieving an unprecedented transformation in the growth of our businesses, rethinking the way we engage with customers and partners, and how the world s trade flows across our global network. Our marketing team is at the centre stage in communicating the value for our business and our customers.Are you ready to be part of an industry-defining marketing role that will revolutionise trade Integrated Marketing Services (IMS) supports Maersk s Global and Regional communication requirements by developing strategy, global & regional campaigns, tactical assets and regional adapts. We are spearheading digital changes and going the extra mile to service our customers in the best possible way.As an evolving team, our vision is to provide marketing expertise while pushing beyond standard performance norms and delivering excellence. We break down silos and deliver smooth integration between all our specialist sub-groups. We are looking for dynamic individuals with strong communication skills, a strategic approach and a team building mindset, striving to reach a common goal.Show More Key responsibilitiesLooking for an experienced professional with solid understanding and proof record in content creation and online copy writing following SEO best practices across channels. The individual will bring in solid experience in analyzing and coming up with the right keywords needed for the web pages and ensure to implement the right meta keywords, titles , descriptions that can help rank up twill.net pages and draw organic traffic. Usage of SEO tools (such as SEMRush or Ahref, and Search Console, Google Trends, etc.) will be required. The candidate needs to have excellent skills not only in implementing the on -page and off-page SEO best practises for the web pages but also analyse the SEO performance of the page post implementation by working with the web analytical team and tweak the content on pages to improve the rankings accordingly. Experience in using Adobe Photoshop and Illustrator is preferable to help the team in creating and editing the right images /pictograms/illustrations /videos as per the Maersk web standards for all the web pages - product pages , campaign pages etc developed on twill.net The role will require working closely with the entire Marketing Team, UX/UI, Designers and Project Owners to build state-of-the-art Web pages which are SEO compliant for campaigns and Twill websites using Contentful CMS platform. Track tasks and projects through a ticketing system Jira while sharing progress updates with cross-functional team members and manage workload and project timelines of assigned projects and regularly provide progress reports. Possess excellent communication skills in collaborating with key stakeholders to create must-read, snackable website content based on news, data and audience interest. Scour internet on an ongoing basis, watching and predicting trending conversations and devising ways to create engaging content to add to the conversation productivelyShow More We are looking forAny Graduate/ BE / B.Tech/ BCA/ MCA5-6 years of experience SEOShow More,

Keyskills :
researchbloombergbusiness researchdatabasesinvestment bankinggoing the extra milestrong communication skillsweb pagesonline copycopy writingteam buildinggoogle trendsweb standardsadobe photoshop