Junior Associate - Campaign Operator

Job Description

JOB TITLE : JUNIOR ASSOCIATECAREER LEVEL: C1Leverage technology to impact patients and ultimately save livesDo you have expertise in, and passion for, information technology Would you like to apply your expertise to impact the IT strategy in a company that follows the science and turns ideas into life changing medicines If so, AstraZeneca might be the one for you!ABOUT ASTRAZENECAAstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialisation of prescription medicines for some of the worlds most serious disease. But were more than one of the worlds leading pharmaceutical companies. At AstraZeneca were dedicated to being a Great Place to Work.ABOUT OUR IT TEAMIts a dynamic and results-oriented environment to work in but thats why we like it. There are countless opportunities to learn and grow, whether thats exploring new technologies in hackathons, or redefining the roles and work of colleagues, forever. Shape your own path, with support all the way. Diverse minds that work cross- functionally and broadly together.ABOUT THE ROLEBuild in accordance with the Campaign Business Requirements (include html coding for dynamic content): Build a campaign in the tool based on BRD (Business Requirements Document).Provider will develop code in HTML to work around any tool limitations on setting up dynamic content campaigns in accordance with AstraZeneca standards and guidelinesBuild and Deploy in accordance with the Campaign Business Requirements Build a list in the tool based on BRD that includes appropriate local market suppressions.Segmentation Lite: HCP or consumer group segmentation based on simple business requirements Basic, (for clarity, demonstrating existing customer attributes), e.g. generate list of HCP based on specialty and zip code groupingAsset Link / Metadata Testing: Ability to test accuracy of links and metadata in campaigns, particularly when integrated with 3rd party vendors or sitesCapture meta-data generated by tool (e.g. campaign ID Manage) and provide campaign level meta-data to integration partners (AstraZeneca 3rd party vendors)Campaign Workflow Test & Approval: Test campaign accuracy per agreed metric before deployment and provide test results for Market approval. Provider will conduct appropriate testing based on the complexity of the Campaign which will minimally include a test checklistAssist, and where appropriate resolve campaign issuesGenerate target list pulls upon requestExecution - Run the campaign execution tool, send the campaign through identified channels and create post campaign logs.Campaign Deployment, Monitoring & Auditing: Deploy campaigns and monitor status of a deployment. Provide ongoing internal quality assurance audits to map campaigns against requirements and monitor against expected results on a frequency determined by the campaign frequencyExecution of Adobe strategy for drip Email IP Reputation Impact testing through review and monitoring (for example: throttling of an email population into smaller components)Content Deployment: deploy campaign content as detailed in the Campaign PlanAttend Omnichannel campaign Customer Experience New Demand Assessments to review User Stories and discuss User journeys, channels, vendors, badges, integrations and activations.Attend relevant IT (OMNI, MAD and OPEN) sprint demos to manage campaign delivery expectations.Comprehend Tealium data load process and storage retention procedures. Manage data requests for omnichannel targeting and stitchingEssential Skills and experience3 to 5 years of experience in campaign development using Adobe Campaign/NeolaneExperience in gathering and documenting requirements for marketing applicationsFull life cycle implementation experience using various SDLC methodologiesExcellent communication skills in both verbal and written EnglishStrong customer service focusEngaging and friendly personalityCollaborative, flexible and a team playerDesirable Skills and experienceExperience with marketing campaign design and implementation and/or with brand teams, implementing promotions or campaignsExperience with technologies and processes for content management systems, digital asset management software, web content managementExperience with technologies and processes for mobile and social media technologies, solutions, and strategiesExperience with marketing customer data models,

Keyskills :
vendorscustomer servicedata entryqualitysalesmiscampaign deployment