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Job Location | Chennai |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Media / Dotcom / Entertainment |
Functional Area | General / Other Software |
EmploymentType | Full-time |
The candidate will help conceptualize and execute social media content and campaigns. Ongoing assignments will range from concept development (everything from taglines to campaign concepts) to the creation of long - and short - form content.Job Location: Chennai.Junior Copywriter Content Specialist Social MediaAbility to generate creative content on a day - to - day basis. Should possess excellent analytical skills. Has good knowledge with principles of SMM Must be proficient in English and should have a flair in writing daily postings on various Social Channels. Good technical understanding and can pick up new tools quickly Ability to manage multiple projects , prioritize and meet tight deadlines in a fast - paced environment In - depth knowledge and understanding of all social media platforms Knowledge of blogging and seeding to relevant blog pages , groups on social platforms and relevant communities. Ability to effectively communicate information and ideas in written and verbal format , and build and maintain engaging conversations online. A Team player , with the confidence to take the lead and guide other departments when necessary Complete Social Media Management for a brand; ranging from strategy , plans , execution and monitoring the results. Collects and analyzes data related to social media marketing campaigns. Tracks performance of various social media initiatives and develops/implements changes to improve business results. Assists organizations in identifying appropriate social media channels for their specific business needs , and tailors campaigns to the target audience. Familiar with a variety of the fields concepts , practices , and procedures. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of complicated tasks. May lead and direct the work of others. A wide degree of creativity and latitude is expected. Experience across driving Social Media campaigns for National brands(Ideal) Generate reports on Social Media campaigns , highlighting positives & negatives and campaign progress Proficient in Qualitative and Quantitative research methods Leverage technical tools and quantitative data to ensure overall campaign success , uncover problems , and measure results. Deliver real time content within relevant social spaces which dynamically engages the audience Should be able to build and nurture a community online Be the agony aunt of the team byproviding analysis and recommendationsas various projects evolve. Prepare campaign insights reports , including analysis and research leveraging performance and delivery data. Must have a go - getter attitude and should be aware of various Social media trends. Should be proficient in deadlines and reporting to Senior Managers. Will report to a Social Media Manager or head of a unit/department. Candidates with blogging , newsletter writing and management , press releases experience would be preferred. Skills required: A graduate degree Proven experience in Digital and/or Social Media Marketing with a digital agency 1 2 years experience in social media marketing with demonstrated successes Candidates with knowledge in design softwares like Photoshop , Illustrator etc. will be preferred. Should have experience of conceptualising , executing and managing social media/digital campaigns for brands , preferably national brands. Attention to detail and the ability to effectively multi - task in a deadline driven atmosphere Experience in Digital media company/online media company with proven ability to lead a team will be preferred Proficiency in MS Excel , PowerPoint , and Word Passion for social media and internet marketing industries Excellent verbal and written communication skills Outstanding ability to think creatively , identify and resolve problems Strong secondary research and structuring skills Ability to clearly and effectively articulate thoughts and points High levels of integrity , autonomy , and self - motivation Excellent analytical , organizational , project management and time management skills (pdf , doc , docx - Under 2MB),
Keyskills :
advertisingcontent managementcopy writingcreativitymarketing communicationssocial media marketingsocial media managementsocial mediadigital mediapress releasesdigital agencymedia marketingtime managementmedia managementcreative contentmanag