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| Job Location | Chennai |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Internet / E-Commerce |
| Functional Area | Operations Management / Process Analysis |
| EmploymentType | Full-time |
BackgroundAn incredibly rare opportunity for a passionate, pedigreed candidate to join WhiteHat Jr, the fastest growing Ed-Tech start-up backed by BYJUs and an award-winning management team. The founder is highly reputed with a blue-chip pedigree and a history of successful exits. WhiteHatJr has shown blockbuster results in the first 18 months, targeting an immediate $1.1+ Billion market, enabling tremendous experience and wealth generation in a short time for a dynamic, out of the box thinker.Our values - Our 7 values are the pillars on which the organisation rests. They are woven into everything we are and everything we do, and we expect our people to model them.- 10x Thinking, 10x impact- Continuous innovation and new thinking, for 10x ideas, outcomes and impactDaily Improvement :- Continuous improvement through daily focus on details. Make today better than yesterday, and tomorrow better than today.Be an owner, not a renter :- Dont wait to be told what to do. Take responsibility for every crack in the house and fix it yourselfCreating Joyful Learning Experiences :- Each touchpoint and experience so joyful that every learner creates truly remarkable things.Meritocratic utopia :- Lead with 100% Transparency; 100% truth-talking. Fair and objective advancement with zero politicsGrowth through Inclusion & Diversity ;- Consciously respectful of others with different thoughts, ideas, styles, languages and thoughts. Locally relevant, globally diverse, always kind. Impenetrable Integrity :- Always guided by our rock solid moral compass. We instinctively know what is right and wrong.Brand Research ManagerResponsibilities :- Analyze brand positioning and consumer insights- Shape and communicate our vision and mission- Translate brand elements into plans and go-to-market strategies- Manage a team of marketing people working on brand initiatives- Lead creative development to motivate the target audience to take action - Establish performance specifications, cost and price parameters, market applications and sales estimates- Measure and report performance of all marketing campaigns, and assess ROI and KPIs- Monitor market trends, research consumer markets and competitors activities- Oversee new and ongoing marketing and advertising activities- Monitor product distribution and consumer reactions- Devise innovative growth strategies- Align the company around the brands direction, choices and tactics- Research & Analysis skills- Understanding of consumer needs and behavior- Strong analytical ability - analyze data, develop insights, etc.- Interpersonal skills- Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results- Be a team player and a respected leader- Run efficient and effective meetings- Communicate clear decisions, next steps, and accountability- Have good presentation skills- Management and coordination skills:- Strong attention to detail- Have the ability to think big, delivering innovative strategic solutions- Budget management skillsSalary offered: 10-20LPA,
Keyskills :
continuous improvementhousetarget audiencebudget managementproduct differentiationmarketing campaignsproduct distributionbrand positioningroisalesbrandanalytical abilitystepsmarket trends