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Marketing Operations Manager

4.00 to 7.00 Years   Chennai   02 Dec, 2020
Gitlab
Job LocationChennai
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaOperations Management / Process Analysis
EmploymentTypeFull-time

Job Description

Job Grade The Marketing Operations Manager is a grade 6 .Responsibilities Marketing technology

  • Optimize existing marketing technology and the entire tool stack
  • Evaluate new marketing technology that can enable GitLab to grow its business faster and more efficiently.
  • Create documentation that guides the marketing team in their use of marketing software tools.
  • Train the marketing team on marketing software tools.
  • Audit use of marketing software tools with an eye towards continually improving how they are configured.
Marketing data stewardship
  • Help develop and document processes across marketing that facilitate efficiency, effectiveness, and accurate data collection.
  • Review data quality across key dimensions that GitLab uses to evaluate its marketing performance.
  • Where data quality is lacking, identify the root cause and address systematically with improved processes.
Marketing analysis
  • Measure the marketing departments contribution to the sales pipeline, and assess their performance throughout the entire funnel.
  • Measure the effectiveness of marketing campaigns and content, including ROI of marketing campaigns.
  • Measure the ratio of customer acquisition cost to customer lifetime value, by marketing tactic.
  • Assist with data-driven budgeting, planning, and strategy
Requirements All of the above requirements and:
  • Two plus years of experience in Marketing Operations or related role.
  • Bachelors degree. Is your college degree in French foreign politics with a minor in interpretive dance but youve been selling and marketing products since you were 12! We understand that your degree isnt the only thing that prepares you as a potential job candidate.
  • Experience with modern marketing and sales development solutions such as LeanData, Bizible, and Outreach.
  • Experience in sales and/or marketing teams of B2B software, Open Source Software, and the developer tools space is preferred.
  • Marketo or other modern marketing automation system experience required.
  • Salesforce or other modern CRM tool experience required.
  • You are obsessed with making customers happy. You know that the slightest trouble in getting started with a product can ruin customer happiness.
  • Be ready to learn how to use GitLab and Git.
Senior Marketing Operations Manager Job Grade The Senior Marketing Operations Manager is a grade 7 .Responsibilities All of the above responsibilities and:
  • Oversee strategic and operational initiatives across marketing and with other functions to drive performance improvements, continuously enhance the impact of marketing and help the company continue along its fast growth trajectory.
  • Collaborate across functions to structure problems, conduct analysis, and drive to solutions through a rigorous, data-driven process.
  • Create and manage project plans with clearly defined deliverables and resources, coordinate work streams and dependencies, track and communicate progress, and identify obstacles and ensure they are addressed.
Requirements All of the above requirements and:
  • Excellent spoken and written English.
  • 5+ years of experience, including more technical expertise.
  • Excellent analytical and problem-solving skills.
  • Exemplary oral and written communication skills, including ability to concisely present project deliverables.
  • Ability to work successfully with little guidance.
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Keyskills :
deliverymarketingopen source softwareopen sourcemanagementdata qualityboard of directorssalesroot causecustomer relationsentry levelvariable paystatements of work sow

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