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Content Writer

2.00 to 5.00 Years   Gurugram   28 Oct, 2021
FrogIdeas
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryAdvertising / MR / PR / Events
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

Eligibility criteria

    A Bachelors degree in English, Journalism, Mass Communication, Public Relations or related field. A Master s degree in the same or an MBA in Marketing is a plus. 2-5 years of experience, preferably with a focus on content marketing. Expertise in creating content for different digital platforms.

Key Responsibilities

Ultimately, the job of the content writer is to think like a publisher/journalist but work like marketer. To take the lead in the development of content initiatives in all forms to drive new and current business. Work responsibilities include:

    Research industry-related topics (combining online sources, interviews and studies). Write clear copy that is onspot in terms of grammar, messaging, writing, and style. Proofread and edit posts before publication Submit work to content managers for input and approval Coordinate with marketing and design teams to illustrate articles Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, mobile, video, and in-person. Develop a functional content calendar for respective clients to align work with other teams. Identify customers needs and gaps in our content and recommend new topics Ensure all-around consistency (style, fonts, images and tone)

Desired Skills

The ideal candidate should be able to adapt their writing skills to the ever-changing digital landscape. The content writer should be able to research, ideate and create copy with a customer first outlook. We re looking for brilliant storytellers who want to make it big in the corporate world.

Specific skills required include

    An outstanding command over the English language. Skill and interest in both, long-form as well as social media/real-time content strategy and content creation.
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Keyskills :
content managementeditingseowritingweb site productiontone of voicesocial mediawriting skillsuser experiencepublic relationscontent strategymass communicationvideoemailformsidealfontsdesignmob

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