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| Job Location | Lucknow |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Consumer Durables / Electronics |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Roles and ResponsibilitiesKey Responsibility Areas:> Developing and executing trade excitement programs for channel> partners.> Drive Wholesale Loyalty and Retail Activation programmes.> Understand shopper behavior and develop strategies for productive> conversion.> Executing on ground consumer activation programs (Road Shows/Van> promotions).> Developing Sales promotional strategies basis market> trends/counter competition, implementing marketing plans.> Overseeing off take generation activity in Key Accounts> Designing innovative POP/Dispensers.> Analyses all parameters of competition marketing activities.> Monitoring competition pricing> Coordination between Sales team and marketing.> Vendor Management at local level.,
Keyskills :
salesmarketingbrand managementretailbtlvendor managementpromotional strategiesvendorloyaltywholesalemanagementmonitoringactivationpromotionalTransition ManagementOffshoringBusiness Process OutsourcingResource ManagementStaff Augmentation