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Petronas Lubricants - Senior Manager

10.00 to 15.00 Years   Mumbai City   13 Mar, 2023
PETRONAS Lubricants International Sdn Bhd
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryOil & Gas / Petroleum
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

    Sr. Manager Trade Marketing, Pricing and Revenue Management (Automotive)/Mumbai Key Role and Responsibilities :- Own and drive trade, influencer and shopper marketing strategy and initiative for best-in-class design, - Develop PLIPL Automotive Business Trade, Influencer and Shopper marketing strategy with measurable outcome and timebound milestones, in association and alignment with all stakeholders. - Drive the digital Go-to-Market platform of PLIPL with trade, influencer, channel partner and internal sales team on various functionalities and initiatives to maximize business extraction and brand engagement.- Manage the cost-to-price value chain for maximizing revenue and bottom-line delivery of automotive business portfolio. Track completion activity and benchmark on various trade, influencer and shopper marketing initiative for better positioning and repositioning of PLIPL offerings. - Co-ordination with internal stake holder like Sales team, Category team, Procurement, S&OP, Finance, HR, channel partners and external vendors/partners for delivering best in class customer centric approach and experience. - Align country pricing and revenue management strategy in association and as per APAC and global guideline. - Manage cost-of-sales BTL budget for maximizing extraction from deployment under various programs and activity. - Deployment and execution keeping PLIPL interventions and engagement ahead of industry innovation curve. - Manage the Pricing for customer and consumer as per defined competition set benchmark - Maximize revenue of automotive product portfolio,

Keyskills :
financesalesltdmisaccountancytrade marketingchannel partnerscustomer centric

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