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Sr. Executive/ Assistant Manager - Digital Marketing

4.00 to 5.00 Years   Mumbai City   03 Mar, 2023
Talent Corner HR Services Pvt Ltd
Job LocationMumbai City
EducationNot Mentioned
SalaryRs 3.0 - 4.0 Lakh/Yr
IndustryAdvertising / MR / PR / Events
Functional AreaEvent Management
EmploymentTypeFull-time

Job Description

    Sr. Executive/ Assistant Manager - Digital MarketingJob Summary:
    • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
    • Designs, builds, and maintains our social media presence - campaigns, strategies, and all day-to-day activities in tandem with creative team.
    • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
    • Identifies trends and insights and optimizes spend and performance based on the insights.
    • Brainstorms new and creative growth strategies through digital marketing.
    • Plans, executes, and measures experiments and conversion tests.
    • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
    • Evaluates emerging technologies.
    • Provides thought leadership and perspective for adoption where appropriate.
    • Proficient in marketing research and statistical analysis
    • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
    Key Skills
    • Proven working experience in digital marketing, particularly within the industry
    • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
    • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
    • Working knowledge of ad serving tools
    • Experience in setting up and optimizing PPC campaigns on all major search engines
    • Working knowledge of HTML, CSS, and JavaScript development and constraints

Keyskills :
google adwordsgoogle analyticsdigital marketingpay per clickjavascriptcsshtmlwebtrends

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