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urgent Opening for Brand Manager OTC or Healthcare

10.00 to 14.00 Years   Mumbai City   08 Dec, 2022
Job LocationMumbai City
EducationNot Mentioned
SalaryRs 14 - 20 Lakh/Yr
IndustryPersonal Care / Beauty
Functional AreaInternet MarketingProduct Marketing
EmploymentTypeFull-time

Job Description

    Exp:- 10-12 yrsCTC: -20 lacsLocation: - Worli1. Develop and execute strategic Marketing programs in accordance with Managementsobjectives.2. Making brand plans and budget approval for the brand3. Plan strategies for the promotion and awareness of the brand with respect to budgets4. Finalize media plans such as ATL, BTL etc5. Supervising the marketing literature and campaigns, liaising with legal andcompliance personnel, ensuring the designs and messages meet the company brand andregulatory guidelines.6. Finalizing brand story, concept, design, communication7. Working closely with agency in finalization of print creative and planning print ad dates specificto regions/cities.8. Handling creation of social media posts via freelancers, influencers and assigned digitalmarketing agency, and keeping tab of digital spends v/s sales for the brand.9. Finalizing content to be uploaded for the brand on the company website, briefing to theagency/freelancers for creative for social media, banners, mailers etc. and to influencers forbrand endorsements.10. Coordinating with influencers and bloggers of social media marketing11. Researching the consumer markets, monitoring the latest market trends and identifying all thepotential areas a brand must invest in considering the spending habits and need of consumer.12. Analyzing the price of the product and thinking about its potential profitability.13. Thinking of ideas for upcoming launches including package imagery (the font, shape, size,color)14. coordinate with for new product development for product range in Vedistry.15. Meet growth objectives and contribute to overall corporate profit through new product launches.16. Develop seasonal marketing calendar to maximize launches and strategic focus.17. Ensure ongoing update and communication of the calendar to all relevant teams.18. Prepare and present product marketing calendar and support programs.19. Build and revise annual budget (promotional spending). Reconcile monthly actual to budget20. Track sales (daily, weekly and monthly)21. Working proactively with distribution teams on saleable and non-saleable inventory through22. Work closely with the Digital team on product promo and updates.23. Maintaining a strong team relationship with (Sales, HR,New Product Development, Packaging and Distribution and Finance)

Keyskills :
online marketingproduct development

urgent Opening for Brand Manager OTC or Healthcare Related Jobs

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