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Category Manager - IIM/ISB/MDI/FMS

1.00 to 3.00 Years   Navi Mumbai   16 Jun, 2023
Job LocationNavi Mumbai
EducationNot Mentioned
SalaryNot Disclosed
IndustryEducation / Training
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Testbook is looking for a Category Manager for its learning vertical. As a Category Manager, the candidate will have end-to-end responsibility for consumer demand, experience, and growth of the categories he/she will be assigned to.Roles and responsibility :- Responsible for developing, implementing, managing and reporting on plans to improve business metrics by increasing conversion, AOV, and other KPIs- Drives Business growth, and Market Share of the specific category with strong product, competition, and consumer analytics.- Ownership of Top Line and Bottom Line of the category for the online business and P&L Management.- Set strategic category direction based on customer and business needs & develop the core positioning and messaging for the category.- Manage owned-media content and drive banner revenue through list growth, segmentation, and increased efficiency. - Implementation of plans for the category in areas of price, promotion & product mix.- Plan and execute marketing calendar & program across various platforms and take corrective actions to stay on course of the plan- Conduct comprehensive industry trend analysis, including market, competitive, and pricing trends.- Develop sales enablement tools and train sales teams to win in the category.- Drive, manage and track sales productivity initiatives and online marketing campaigns for the said category.Requirements :- MBA/Graduation from Tier 1 colleges - 1-3 years of Category management experience with Ecommerce / Edtech organizations.- Very deep business acumen and a strong problem solver.- Highly driven and resourceful candidate (fast-paced start-up experience preferred)- Excellent data analysis, data interpretation, and first principle problem-solving approach- Ability to take initiative in a constantly changing work environment and a generalist do-what-it-takes mindsetThis job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,

Keyskills :
problem solvingsales enablement toolstrend analysismarketingsourcingdata analysismarket share

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