Relationship Manager

Job Description

Dear Candidate,Greetings of the day!We are Hiring for,Relationship Manager Non MetroAge below 33 years- CTC upto 5.5L- Exp- 3 to 5 yearsFunction -Retail SalesDepartment -SalesReporting To - Cluster Head, Retail SalesSuperiors Superior - Regional Head Retail SalesUnit -BSLAMCLocation -Non MetroBusiness Asset Management Company1) Job PurposeImplementing the sales strategy to maximize sales from allocated channelrelationships, by promoting visibility and ensuring service standards are met.2) Job Context & Major Challenges(What are the specific aspects of the job that provide a challenge to the jobholder in the context of theUnit/Zone Organisation Context Birla Sunlife Asset Management Company is one of the early entrants into the marketwith a 15 year history of Asset Management in India. It is a joint venture between theAditya Birla Group and the Sun Life Financial Services Inc. of Canada.About the AMC industry The Indian MF Industry has grown on the back of some really strong performance ofthe Indian equity market. However, it remains to be seen whether the industry hasmatured enough to handle the downside as well, when the performance of the markettapers, as it has since January 2008.The long term outlook for Indian equities continues to remain positive, and goingforward, equity returns are expected to track the earnings growth.There is an increased interest globally on Indias fast growing asset managementbusiness. This can also be witnessed with entry of new global players in the marketand a number of other global players queuing up for licenses.Other important developments have been that there has been a rise in the percentageinvested in equity products as compared to debt products in the last year and decisionby SEBI to waive the entry load for investors making applications for investments inexisting mutual fund schemes directly.3) Job Context & Major Challenges(What are the specific aspects of the job that provide a challenge to the jobholder in the context of theUnit/Zone AMC Market in India The Indian mutual fund industry assets under management (AUM) settled at Rs.7,62,502 Crores for October 2009. Including fund of funds, the total AUM stood at Rs.7,63,362 Crores as on October 2009. The AUM as of March 2009 stood at Rs.4,93,189 Crores.On the performance of the Mutual fund companies, As of October 2009, Reliancemutual fund is the countries largest private sector mutual fund house in terms of assetsunder management at Rs. 1,16,781 Crores, followed by HDFC mutual fund at Rs.93,316 Crores, followed by ICICI Prudential at Rs. 80,524 Crores, UTI mutual fund isNo. 4 in terms of AUM at Rs. 76,847 Crores BSLAMC is at No. 5 in terms of marketposition with Rs. 65,052 Crores.Job Context --As RM, the role is to increase visibility and goodwill among channel partnersand distributors by regular interaction and ensuring prompt service for anyissues. The basic idea is to keep the channels informed on company productsand schemes to create awareness among the target clientele (Retail andcorporate investors).Key challenges- Managing relationships of different types at the same time, which requirevery different approaches. (Eg. Handling IFAs is different from handlingCorporate clients)- Constant updation of Market information about distributors andKnowledge of Debt & Equity Market in a very dynamic Market.4) Principal Accountabilities(a)AccountabilityExecuting sales plans and ensuringmaximum sales by engaging withclients on a regular basis.Supporting Actions1. Obtaining and analyseinformation from market, identifynew clients, make direct pitches,liase with channelpartners/corporates, augmentrelationship to increase sales.(b)AccountabilityManaging Client Relationshipsthrough prompt service, visibility andSupporting Actions- Meeting distributors/IFAs/NDs ona regular basistraining. - Disseminating updates and otherproduct related information intimely manner- Efficient and timely after salessupport(c)AccountabilityAdhering to sales and reportingSupporting ActionCompliance with internal reporting &audit systemsstandards.Compliance with internal reporting &audit systemsRegards,HR Team

Keyskills :
channel salesbranch salesagency salesretail salesrelationship management