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Immediate requirement for Manager - Credit Cards

1.00 to 2.00 Years   Pune   02 Dec, 2022
Bajaj Finserv Lending Ltd
Job LocationPune
EducationNot Mentioned
SalaryNot Disclosed
IndustryBanking / Financial Services
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

    * Duties and Responsibilities - PRINCIPAL ACCOUNTABILITIES 1. Writing content for credit cards on various digital assets 2. Interacting with the marketing and the SEO team to update the current content keeping in mind SEO ranking and the search traffic on the credit card related pages. 3. Digital assets are a major acquisition channel for the company ensuring relevant offers and CTAs to be updated timely considering the amount of lead flow 4. Engaging with customer experience team to maintain positive customer experience ensuring links & cross-linkages are in place. 5. The content writer candidate is required to sketch a customer journey covering the above steps. Focus should be on writing content & FAQ for each stage that ensures minimal drop-off. 4. MAJOR CHALLENGES Inconsistency in the content on digital assets Changing content while maintaining the SEO ranking 5. DECISIONS Decisions regarding content to be placed on various digital assets of BFL Decisions regarding visuals by working closely with the branding team 6. INTERACTIONS (Key working relationships a job holder needs to have INSIDE and OUTSIDE the company to accomplish the job) Internal Clients Roles you need to interact with inside the organization to enable success in your day to day work Communication team Marketing IT Customer experience Customer service Business teams Other departments like marketplace 3in1 etc. External Clients Roles you need to interact with outside the organization to enable success in your day to day work Marketing agencies BFSD Other vendors 7. DIMENSIONS (Key numerical data which will reflect the scope and scale of activities concerning this job) Financial Dimensions (These should be quantifiable numerical amounts) Card acquisition from organic digital properties Customer complaints regarding communication content on digital assets Other Dimensions (Significant volume dimensions associated with the job) Total Team Size: NA Number of Direct Reports: NA Number of Indirect Reports: NA Number of Outsourced employees: NA Number of locations: PAN India Number of products: 1 , * SKILLS AND KNOWLEDGE (Minimum acceptable proficiency for this job which best indicates the education and/or experience requirements of this job and not the incumbent) Educational Qualifications PGDM / MBA in Marketing Work Experience 1-2 years from experience in content writing or branding

Keyskills :
content writingcustomer servicecustomer complaintscustomer experienceportfolio marketing

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