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Ugaoo - Customer Retention Specialist

2.00 to 6.00 Years   Pune   29 Nov, 2023
Ugaoo
Job LocationPune
EducationNot Mentioned
SalaryNot Disclosed
IndustryAgriculture / Dairy
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    About Us We are a young dynamic team obsessed with the world of gardening and taking it to people. As the best brand fueling Indias new-found love for gardening, we are invested in being the best aid to existing gardeners as well as the newbies who step into this world every single day. We owe our success to a team of people who care about each part of the process - from horticultural experts to customer delight. Our inclusive environment inspires our tribe to do better, experiment more, collaborate, and feel more encouraged to share their ideas. As we continue to grow rapidly, were always on the lookout for problem-solving & big thinkers to come aboard!Job SummaryWe are looking for a Customer Retention Specialist to lead, develop and execute Ugaoos customer retention & loyalty program. You will be responsible for developing and executing retention strategies to increase customer lifetime value and reduce churn. The successful candidate should have a deep understanding of. customer behavior and be able to identify opportunities to improve retention and loyalty. Were looking for a strong visual and data-minded marketer. You are creative, digitally-savvy, curious, and eager to continue learning. This role reports to the Head of Growth and will be responsible for identifying and executing strategic initiatives to improve customer engagement & retention, managing reporting and Develop and implement retention strategies that align with the companys goals and objectives. Analyze customer data to identify trends and insights that can inform retention initiatives. Collaborate with cross-functional teams (marketing, product, customer service) to deliver on retention goals. Build and maintain customer segmentation models to target specific customer segments with relevant retention campaigns. Manage retention campaigns across email, SMS, push notifications, and other channels Identify & implement automation campaigns at various stages of the customer lifecycle. Conduct A/B tests to optimize retention campaigns and improve customer engagement. Monitor retention metrics and report on the success of retention initiatives to senior management. Respond to customer feedback and inquiries related to retention efforts.Requirements Bachelors degree in marketing, business, or a related field 2 years of experience in customer retention, CRM, or loyalty marketing Strong analytical skills and experience working with customer data Excellent communication skills, both written and verbal Experience working with email marketing platforms, CRM software, and customer data platforms Knowledge of A/B testing methodologies and campaign optimization tactics Ability to work collaboratively across departments and with external vendorsIf you love plants, the world of e-commerce and super-passionate teams, we may be just the right fit for you. Side note - your home will look great once you join us.(ref:updazz.com,

Keyskills :
customer retentionmarketingdata analysiscustomer segmentationemail marketingcommunication skillsloyalty programcustomer behaviorCRM software

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