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Marketing Manager

7.00 to 12.00 Years   Bangalore+8Chennai, Noida, Hyderabad, Gurugram, Kolkata, Pune, Mumbai City, Delhi   13 Sep, 2022
Job LocationBangalore+8Chennai, Noida, Hyderabad, Gurugram, Kolkata, Pune, Mumbai City, Delhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryManagement Consulting / Strategy
Functional AreaInternet MarketingMarketing / Communication
EmploymentTypeFull-time

Job Description

    Greetings from CareerplusWhatsApp is looking for an experienced consumer marketer who is passionate about building brands and is experienced in developing and executing insights-driven brand and consumer marketing plans. In this role, you will develop innovative large-scale campaigns and activations, lead multiple agencies to grow the brand. This is a foundational role within the India marketing organization, that will play a critical role in the development of brandWhatsApp, including payments.Role: Marketing Manager, WhatsAppExperience required: 7+ YearsLocation:Work from home / HybridMarketing Manager, WhatsApp Responsibilities:
    • Contribute to the development of functional strategy, across WhatsApp mother brand, payments, privacy initiatives and other upcoming features/priorities to the brand
    • Shape the strategic execution vision for marketing and brand communications across the calendar year
    • Lead the go-to-market strategy & execution for campaigns for India that help us meet our short and long term business goals
    • Partner closely with the XFN teams globally and locally, across different functions, to deliver integrated marketing campaigns
    • Inspire and manage creative partners to develop their best work and drive business results
    • Develop actionable insights to inform inventive marketing strategies. Track performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas
    • Prepare presentations and clearly communicate findings from initiatives to management and to the broader organization
    Minimum Qualifications:
    • Demonstrated experience working with media and creative agencies
    • Understanding of consumers, with a demonstrated experience utilizing consumer research and data to drive actionable insights to develop marketing strategies and plans
    • Deep understanding of building brands on digital platforms and curiosity to drive innovation in marketing execution
    • Experience in leading and communication, with demonstrated talent at building collaborative partnerships with product partners and other cross-functional teams
    • Experience managing multiple campaigns at the same time, and working with many different internal and external teams to ensure we are launching our programs seamlessly, and to the highest impact
    • Experience driving customer acquisition and revenue growth through the implementation of digital (Growth and upper funnel) and traditional media strategies
    • Demonstrated experience in influencing cross-functional teams and senior management
    • 7+ years of experience in managing and executing large scale consumer marketing campaigns and long-term brand building through a diverse media mix
    • Please do complete the two steps in the application above.
    Regards,Team Careerplus

Keyskills :
marketingcustomer marketing

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