Branch Head - Consumer Durable & Home Appliances (5-8 yrs)

Job Description

Position : State Head / Branch Head Industry : Consumer Durable & Home AppliancesProduct : LED/ Washing Machine/ Refrigerator/Microwave/ Air Conditioner Location : Chennai / Madurai / Ranchi / Durgapur / Kolkata / HubliEducational Qualification : MBA Full Time with specialization in Sales & Marketing Roles & Responsibilities : - Candidates having working experience with FMCG /FMCD/Paints Industry handling a entire branch independently and team of 20 + members will report to the Branch Managers which includes -Frontline Sales, Marketing, finance, Service, Retail, B2B Sales team - Good experience of handling dealer distribution network. - This opportunity is with a Consumer Durables brand - Sales & Collection target achievement product-wise / dealer-wise / cycle-wise in accordance with Business - Plan to achieve Business Targets & Management Goals - Business Plan Achievement - Sales, Profitability & Distribution Strategy - Distribution Policy - Model Mix Availability - Pricing [ASP & Schemes] AR, Stock, Cash & Carry : - Network Expansion / Correction Strategy - High Payout Dealers/AWDs - Inventory Tracking & Control Overdues - Focus on High End Models : Special focus on high end models through premium contribution & availability through unique penetration strategies- Clearance of Dealer Statement of Accounts : Check, approve & timely clearance of all Dealer Statement of Accounts on monthly basis & timely compliance - Product Benchmarking : Tracking and benchmarking of product development in sync with Competition, Factory & R&D - Sales Activation Plan : Promotional activities including dealer meets, brand positioning & other BTL activities. Tracking Sales / Market Share Performance & formulation of promotional plans/schemes for the branch Sales Team Journey Cycle Plan [JCP] : - Visual Merchandising : Effective execution of BTL activities, product display support, POP distribution & display, ISD placement & education to meet market requirements,

Keyskills :
salesmarketingbusiness developmentbankinginsuranceb2b salesmarket sharedealer meetsproduct displayconsumer durablesbrand positioningnetwork expansion