Manager, Marketing Communications - Web Writing

Job Description

Manager, Marketing Communications - Web WritingPosting Location : Location US-RemotePosting date 2 days ago(8/10/2022 9:35 AM) About the job The Red Hat Content Team is looking for a Manager of web writers to join us in Raleigh, NC, or remotely. In this role, you will work closely with content strategists and will write and optimize web content for a global audience. The Content Team works with the Product and Corporate Marketing teams to help our existing and prospective customers solve complicated IT and business problems.Using your knowledge of content marketing, digital marketing, translation and localization, branding, community building, and open source technologies, you will engage prospective IT customers positively through their entire Red Hat experience. You will help us advocate for a consistent voice across all of Red Hat s marketing and play a pivotal role in helping us simplify and amplify that voice. You will also connect with our content contributors to build awareness of the importance of quality writing and communication at Red Hat. Successful applicants must reside in a state where Red Hat is registered to do business. What you will do
• Manage web writers using our Open Management Practices Framework
• Partner with multiple teams to plan, write, and optimize web content that addresses the needs of prospective IT customers
• Collaborate with content strategists, data analysts, SEO experts, and user experience (UX) teams to create content to meet defined goals
• Measure the effectiveness of your projects against defined goals and larger marketing team goals
• Consult with marketing and content team members to monitor content performance and optimize against defined key performance indicators (KPIs)
• Connect with content contributors across Red Hat to create consistent experiences for existing and prospective customers
• Apply your unique skills and insights to identify opportunities to make Red Hat better
• Serve as an advocate for Red Hat s brand and voice
• Be a continual student of your craft and share your insights and ideas with others across the company
What you will bring
• Ability to manage people and lead teams
• Ability to understand and simplify complex information
• Passion for website content and a high regard for exceptional user experiences
• Ability to work with others in a highly collaborative, fast-paced, and dynamic environment
• Ability to handle multiple tasks with varying deadlines, manage time effectively, and establish priorities
• Ability to clearly communicate expectations with teammates and stakeholders
• Effective rhetorical skills, including the ability to write clearly, compellingly, and concisely
• Interest in and a familiarity with multiple data platforms (e.g., SEO software, content management systems (CMSs), heat mapping technology, etc.) that support web writing functions
• Empathy for current and prospective customers
• Appreciation for how targeted content helps people discover, understand, and purchase software
• Solid understanding of how to translate complex technical content into compelling narratives
• Ability to work with others in a highly collaborative work environment
• Global experience (beyond North America) and additional language skills are a plus
#LI-REMOTE #LI-MD2 About Red Hat Red Hat is the world s leading provider of enterprise open source software solutions, using a community-powered approach to deliver reliable and high-performing Linux, hybrid cloud, container, and Kubernetes technologies. Red Hat helps customers integrate new and existing IT applications, develop cloud-native applications, standardize on our industry-leading operating system, and automate, secure, and manage complex environments. Award-winning support, training, and consulting services make Red Hat a trusted adviser to the Fortune 500. As a strategic partner to cloud providers, system integrators, application vendors, customers, and open source communities, Red Hat can help organizations prepare for the digital future.Benefits
• Comprehensive medical, dental, and vision coverage
• Flexible Spending Account - healthcare and dependent care
• Health Savings Account - high deductible medical plan
• Retirement 401(k) with employer match
• Paid time off and holidays
• Paid parental leave plans for all new parents
• Leave benefits including disability, paid family medical leave, and paid military leave
• Additional benefits including employee stock purchase plan, family planning reimbursement, tuition reimbursement, transportation expense account, employee assistance program, and more!
Note: These benefits are only applicable to full time, permanent associates at Red Hat located in the United States.Interested in this job ApplyApplyShareSorry the Share function is not working properly at this moment. Please refresh the page and try again later.Share on your newsfeedDiversity, Equity & Inclusion at Red HatRed Hat s culture is built on the open source principles of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone. When this is realized, it empowers people from diverse backgrounds, perspectives, and experiences to come together to share ideas, challenge the status quo, and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access, and that all voices are not only heard but also celebrated. We hope you will join our celebration, and we welcome and encourage applicants from all the beautiful dimensions of diversity that compose our global village.Read our complete Statement of Commitment to Diversity, Equity, and InclusionRed Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.,

Keyskills :
family planninguser experiencesystem integratorscontent marketing