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Marketing Lead (Senior Manager) - Global

5.00 to 6.00 Years   Gurugram   18 Jan, 2024
Unnati
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryE-Learning
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    As a Marketing Lead (Senior Manager) - Global, you will be responsible for campaigns across online & offline channels, to achieve KPIs for global regions, optimize CRM campaigns & campaign driving new customer acquisition.What you will do:-Planning, executing, managing and analysing campaigns across online & offline channels (social media, search engines, newsletters) to achieve KPIs for global regions specially USA, followed by EMEA & Asia Pacific-Optimizing CRM campaigns & newsletter based on performance and engagement data-Communicating clearly to management level with the plans, status, challenges to meeting objectives-Monitoring the rollout of different campaign that drives new customer acquisition, and providing a journey to nurture the leads-Reviewing the attribution model requirement across all acquisition channels to understand the value of the channels in the user journeyWhat you need to have:-5-6 yrs of experience in performance & digital marketing for global regions, mainly USA followed by EMEA & Asia Pacific-Willingness to work during hours aligned with the US market-Ability and experience to work to implement strategic and conceptual thinking across editorial, content and campaigns is a definite plus-Digitally experienced and understanding of the foundations of lead generation, digital advertising, and events-Detail-orientation and organization skills-Strong interpersonal skills-Ability to work independently, take initiative, assume ownership-Good co-ordination skills and follow through-Motivation and willingness to work overtime during peak activity periods

Keyskills :
marketing managementglobal marketinginternational marketingmarket planningdigital marketingmarketing strategy

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