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Marketing Manager - Brand Activations & Strategic Alliances - FMCG (10-15 yrs)

10.00 to 15.00 Years   Gurugram   09 May, 2022
PageGroup
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    Industry : FMCG / Foods / Beverage Category : Sales & Marketing Skills : Marketing Manager - Brand Activations & Strategic Alliances- The role involves managing all brand activations, events, brand sponsorships, partnerships and influencer strategy for the organisation across regional and global geographies. This would require liaising with multiple marketing teams across geographies.Client Details :- Our client is well known FMCG brand. They have significant presence in the Indian markets and globally as well.- They are looking for a senior manager for managing their Brand Activations & Strategic Partnerships portfolio.Description :The key responsibilities of the role are : - Identifying, sourcing, negotiating and contracting with key partnerships for the company in terms of marketing- Developing Influencer Strategy and roll out of activations that will help with Brand growth- Work out an activations calendar leveraging existing media assets and suggest new collaborations- Work with global marketing teams and local brand teams with respect to partnerships and sponsorships- Measure the effectiveness and efficiency for all such marketing campaignsProfile :A successful candidate will be someone with: - 10-15 years of overall experience in a Media/ Internet /Food & Beverage Industry - A core background in marketing, brand activations, event management, alliances, celebrity endorsements etc- You would be have experience in working with Internal and external stakeholders like media & production houses- Excellent communication and networking skillsJob Offer :- This is an excellent opportunity to work with a global organisation is an exciting role with high visibility.- This is also a good opportunity for a strong career progression in marketing.,

Keyskills :
marketingsalesadvertisingbusiness developmentbrand managementevent managementglobal marketingbeverage industrystrategic partnershipsfoodbrandstrategysourcingcelebritymanagement

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