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Senior Manager - Public Relations - Restaurant/Hospitality

8.00 to 12.00 Years   Gurugram   01 Sep, 2022
Stalwart People Co
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryNGO / Social Work
Functional AreaOperations Management / Process Analysis
EmploymentTypeFull-time

Job Description

    Mission is to build the worlds most loved, trusted and fastest growing restaurant brands. It is Building global, iconic brands people trust and champion.Location : Gurgaon/Gurugram.Job Title : Senior Manager- PRExperience :- Essential : Extensive PR & Crisis management experience preferably on both agency & client side. Experience in Building Social Purpose/ CSR initiatives as well as driving Buzz through Activations, Associations & Influencer marketing (Earned Media)- Essential : 8+ years- experience of managing teams, agencies and cross functional stakeholders.KRAs :- Develop and execute PR & Social campaigns to drive messaging around Social Purpose, through disruptive campaigns & activations, relevant brand associations, tapping occasions, content series, influencers etc.- Drive objectives & messaging of Social Purpose through mobilizing cross-functional teams across HR, Compliance, Quality Control, Business Development & Operations; as well as across PR & Digital Agencies- Leverage PR to build distinctiveness for the brand. Strengthen brand fame & consumer connect through category disrupting PR campaigns, activations, content integration/association & influencer marketing across food, occasions & channels: towards building highest SOV in the category- Build brand credentials through corporate story-telling and building prominence in media features with corporate announcements, spokesperson profiling, business results, etc.- Strengthen the crisis preparedness and response management to safeguard brand trust with adept media monitoring & management, crafting necessary responses within reasonable TAT, relevant crisis training workshops, etc.- Partnering through support on PR & social, and crisis management on successful launch of 150+ New Restaurants. Extend comms support towards New Stores for a sustained period of 3-4 months and on an ongoing basis on crisis management.Skills Required :- Strategic and creative bend of mind.- Good understanding of the media landscape and pop culture in India.- Strong creative acumen and a knack for generating buzzy ideas.- Excellent on follow-through and project management, multitasking.- Experience in working with creative & PR agencies.,

Keyskills :
financesalesltdmisaccountancypop culturequality controlmedia monitoringcrisis managementproject managementtraining workshopsbusiness developmentinfluencer marketingtatpopfood

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