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Digital Advertising Manager

2.00 to 5.00 Years   Pune   19 Jun, 2021
Cro metrics
Job LocationPune
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaInternet Marketing
EmploymentTypeFull-time

Job Description

Do you want to help companies like Allbirds, Bombas, Clorox, and UNICEF USA accelerate their growth through strategic, data-driven experimentation Then you ve come to the right place.We are replacing gut feel with data-backed A/B testing that drives impact throughout the customer journey. In the past decade, we ve launched more than 18,000 website experiments and personalization campaigns for hundreds of clients and in the process have crafted a proven methodology to maximize results and customer insights from high-velocity testing.This is your chance to be part of a full-service consulting team, leading Paid strategy for some of the most exciting companies in the world.The Digital Advertising ManagerWe are seeking a Digital Advertising Manager to support our newly launched digital performance advertising practice that pairs with our industry-leading Conversion Rate Optimization team. This is an opportunity to be part of a growing team working on industry-leading clients.Day-to-day Responsibilities

  • Working with clients and the broader Cro Metrics team to implement digital advertising strategies, with a focus on Paid Social and SEM.
  • Coordinate budgets, assets, and client approvals
  • Execute and optimize campaigns across multiple platforms
  • Manage day-to-day operations of client Paid programs, including keyword research, campaign setup, audience creation, creative asset trafficking, ad copy, and reporting on campaign KPIs
  • Report and analyze cross-platform performance and identify optimization opportunities to achieve client goals
Experience and skills
  • 2+ years of experience managing Paid digital campaigns, including SEM and Paid Social (Google and Facebook ads experience required)
  • Experience working in professional services, specifically serving in a client-facing capacity is a big plus
  • Ability to juggle multiple initiatives at once
  • Lifelong learner, growth mindset
  • Strong communication skills
  • Passion for using data to increase conversions
  • Experience reporting and analyzing digital business data to inform decisions and plan strategically
  • Time spent working cross-functionally in a highly collaborative environment, preferably in a remote capacity
  • Genuinely enjoy working with clients, their distributed stakeholder groups, and celebrating their growth
Company Benefits
  • Strong base compensation plan
  • 100% remote, continue to work from where you are based (we ve always been a fully distributed team and will continue to be one once COVID is behind us)
  • Health insurance reimbursement allowance
  • Retirement plan with 4% company match (subject to a 3 month waiting period)
  • Bi-annual variable bonus plan (on top of competitive salary)
  • Professional gear (e.g. MacBook, monitor, and noise-canceling headset)
  • Annual All Hands trips
  • Paid Parental Leave
  • Liberal vacation policy
  • Access to group performance coaching sessions
,

Keyskills :
keyword researchconversion ratesalesmedia planningadvertisingworking with clientsbusiness developmentmarketingdigital campaignsdigital advertisingab testing

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