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Digital marketing specialist

3.00 to 5.00 Years   Pune   01 Nov, 2021
SourceHOV (A Lason India Company)
Job LocationPune
EducationNot Mentioned
SalaryNot Disclosed
IndustryBPO / Call Center
Functional AreaMarketing / Communication,Sales / BD
EmploymentTypeFull-time

Job Description

  • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Designs, builds, and maintains our social media presence.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Identifies trends and insights and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion tests.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Identifies critical conversion points and drop off points and optimizes user funnels.
  • Collaborates with agencies and other vendor partners.
  • Evaluates emerging technologies.
  • Provides thought leadership and perspective for adoption where appropriate.
[Work Hours & Benefits] Don t forget to summarize the details about your firm s working hours and benefits. Advise prospective marketing gurus about the possibility for flexible hours or work-week structures, as well as any travel requirements. This is also the perfect chance to sell potential hires on benefits unique to your company, like commissions, stock options, or paid parental leave.Digital Marketing Qualifications / Skills:
  • Creating and maintaining client relationships
  • Self-motivated yet customer-focused
  • Proficient in marketing research and statistical analysis
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
,

Keyskills :
digital marketinglanding pagescontent managementweb site productionmarketingdigital campaignsgoogle analyticssocial mediagrowth strategiesresearch

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