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Creative Head - Consultant Role - Apparel/Fashion

5.00 to 10.00 Years   Chennai, Hyderabad   12 Jun, 2022
Job LocationChennai, Hyderabad
EducationNot Mentioned
SalaryNot Disclosed
IndustryManagement Consulting / Strategy
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    Role: Creative Head (Consultant role)Location: Anywhere in IndiaIndustry: Fashion or ApparelWere looking for a passionate, well-rounded Creative Head to join our team and lead our talented in-house brand design and creative team in developing world-class advertising, packaging, communications, brand experiences, web look and feels and more, that break-through noise and drive the business, and the brand identity, mission, and values forward.You have experience developing the visual identity or look and feel for fashion / apparel brands, and have developed compelling multi-channel creative and brand marketing experiences including digital, print, OOH, experiential, merchandising, and packaging. With an eye for aesthetic, you possess the ability to solve big design challenges while sweating the smallest details. You have a strong portfolio of work and understand what it takes to develop great creative plus lead and grow a team to produce the best work of their careers. As the Creative Director, you will be responsible for translating brand strategy into powerful and purposeful creative concepts with a goal of elevating the work, contributing to our creative culture and motivating and inspiring team members.RESPONSIBILITIES- Lead a team of designers (graphic, illustration, motion, 3D, packaging), copywriters and producers through management, planning, and creative development- Work in close coordination with the Board/CEO to elevate and iterate on the expression and realization of the quip brand across the company- Be the owner and guardian of all aspects of brand including identity, style, tone, etc- Bring big conceptual ideas to the table that shape the quip brand across all media and executions- Direct the concepting and execution of any/all materials for brand campaigns, direct / sales campaigns and product launches, including TV, print, out of Home, brand marketing, social media, email, retail, experiential, and more- Direct the concepting and execution of any/all product marketing including visual merchandising, packaging and more- Guide your team to closely analyze briefs, developing unique, culturally relevant ideas for digital, video, broadcast, OOH, ecommerce, editorial, events and more- Partner with marketing and product marketing leads to build out insightful creative platforms that successfully stretch across multiple channels and media- Work closely with the Industrial Design and Digital Product Design directors to create and maintain a cohesive and creative design ethos and approach across all design disciplines at quip.- Manage creative production/operations to make sure the organization and reporting of work is consistent, file management is structured and the cost implications of creative decisions are tracked- Guide art direction and copy teams in maintaining and iterating on the quip brand identity- Ensure new product launches, campaigns or territories are consistent with our brand hierarchy or guidelines- Set an example of creative excellence that inspires and guides a team to always reach for the highest brand standards- Work with cross-departmental stakeholders and leads to establish requirements and SLAs for requests of the brand creative team, lead the internal creative process, and drive accountability for creative deliveryREQUIREMENTS- 8+ years of design experience at a creative agency or brand creative team- 5+ years of experience working on consumer brands/products- Bachelors degree or higher- Have a strong working knowledge of brand development, online advertising, interactive commerce, packaging and merchandising experience and overall knowledge of the creative process- Passion, positivity, self-motivation, perseverance- Advanced portfolio with relevant work examples as both an individual and team leader- Recognized expertise in one of the following: advertising, interactive design, digital design- Excellent communication (verbal, written, visual); ability to propose ideas across teams, and contextualize multiple ideas in relation to one another.- Know your way around Adobe Suite. Be passionate about good type, composition, and effective communication across many mediums, both digital and physical.- Bonus if you have led creative in house at a digitally native consumer product brand.,

Keyskills :
advertisinganimationcustomer relationsmarketingbrochure designsocial mediabrand designart directionproduct designbrand strategybrand identitybrand marketingbrand campaigns

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