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Job Location | Delhi |
Education | Not Mentioned |
Salary | Rs 6 - 9 Lakh/Yr |
Industry | Recruitment Services |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Roles and Responsibilities We are hiring Assistant Manager - Marketing for an Organic FMCG Brand.The position will primarily be responsible for Public Relations, Digital Marketing, Increasing Brand Awareness, Visibility & Promotions, New Product Launches, Event Management, Vendor & Agency Management and Online Reputation Management.Responsibilities:Public Relations:o Profiling of Brands, company & Stakeholders.o Building Brand Image through robust PR online, mail lines, dailies, magazines both national & Regional.o Announcement and industry focused stories/articleso Byline/authored articles on behalf of the Director.o Collaboration with influencers and media for product reviewo Awards and events coverage Digital Marketing:o Social Media Managemento Website Managemento Campaign Planning to executiono Influencer marketingo Measuring campaign performance and paid media spends ROI every month. Brand Awareness:o Prepare, maintain and review Annual Marketing Budgeto Brand Strategies To increase brand awareness & overall saleso Consumer Market Researcho POS/POP support for all new launches and existing productso ATL Activitieso Plan & Executive Consumer Promotions for least performing SKU s.o Product Photo-shoots New Product Launches:o Market Research for NPD.o New product development & competition analysiso Product Packaging and Launch promotionso Study Product life cycle & Planning marketing activities Event Management:o Participating, planning and execution of event shows.o Annual Rewards & Recognition evento Organizing Skindrella Grand FinaleDesired Candidate Profile 8 - 12 years of experience in Marketing. Educational Qualification: Graduate/Post Graduate. Preference given to MBA candidates Good knowledge of FMCG/Retail Proficient in MS Office - specifically MS Excel & MS PowerPoint. Good Analytical skills ,
Keyskills :
roicampaign planningmarket researchatlms officeanalytical skillsbehavioral trainingmusic makingsocial mediaproduct life cyclebrand awarenessdigital marketingagency managementproduct developmentlife cyclepublic relationsnew product devel