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Digital Marketing Manager

5.00 to 9.00 Years   Delhi   05 Apr, 2021
V2 Retail Limited
Job LocationDelhi
EducationNot Mentioned
SalaryRs 5 - 10 Lakh/Yr
IndustryRetail
Functional AreaMarketing / Communication,Sales / BD
EmploymentTypeFull-time

Job Description

Roles and Responsibilities

  • Launch B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers.
  • Manage the procedure, implementation, tracking and measurement of marketing campaigns.
  • Brief and oversee the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the campaign activity.
  • Work within a budget and report any overspend.
  • Write, edit and proofread copy for promotional materials within marketing campaigns.
  • Ensure that the organizations brand and identity is adhered to in campaigns and in all communication channels.
  • Deliver regular reports of campaign results, including web analysis and evaluation of KPIs.
  • Maintain regular measurement of the ROI of campaigns.
  • Ensure accuracy of marketing materials and provide formal sign off if necessary.
  • Collect and use data to inform new campaigns and the evaluation of existing campaigns.
  • Preparing Social Media Campaign planning & strategy.
  • Creating the digital road map on the basis of strategy.
  • Taking care of Live streaming & Online Promotion during Product & Campaign launch
  • Managing co-branding strategy & managing Online-Influencers or bloggers.
  • Managing the Celebrities & Brand Ambassador for Online Posts & Campaign Promotion.
  • Working with Agencies for Microsite & HTML development
  • Working on Content calendars & Creative briefing.
  • Handling online advertising campaigns Facebook Ad and PPC.
  • Monitoring conversations across social media platform.
  • Briefing Agencies for campaigns & projects executions.
Desired Candidate Profile- Excellent interpersonal, analytical & negotiation skills with proven track record of spearheading numerous cost innovation projects during the career span- Strong people development and management skills excellent orator and ability to manage risk at work- Proven leadership ability of growing team from scratchPerks and BenefitsBest in Industry ,

Keyskills :
seodigital marketinggoogle analyticsmarketingadvertisingsocial mediaweb analysislive streamingonline promotionmanagement skillscampaign planningexternal agenciesonline advertisingpeople developmentnegotiation skillsmarketing campaignsmarke

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